{"id":6893,"date":"2022-06-28T14:25:02","date_gmt":"2022-06-28T14:25:02","guid":{"rendered":"https:\/\/grindflame.com\/?post_type=careers&#038;p=6893"},"modified":"2022-06-28T14:25:02","modified_gmt":"2022-06-28T14:25:02","slug":"ppc-specialist","status":"publish","type":"careers","link":"https:\/\/grindflame.com\/careers\/ppc-specialist","title":{"rendered":"PPC Specialist"},"content":{"rendered":"<ul>\n<li>Participate in forming effective paid search strategies<\/li>\n<li>Launch and optimize various PPC campaigns<\/li>\n<li>Oversee accounts on search platforms (e.g. Google AdWords, Bing)<\/li>\n<li>Be involved in keyword selection and audience targeting<\/li>\n<li>Monitor budget and adjust bids to gain better ROI<\/li>\n<li>Track KPIs to assess performance and pinpoint issues<\/li>\n<li>Produce reports for management (e.g. dashboards)<\/li>\n<li>Write attractive and concise copy for adverts<\/li>\n<li>Suggest and develop new campaigns across multiple channels<\/li>\n<li>Maintain partnerships with PPC ad platforms and vendors<\/li>\n<li>Find ways to reduce risk of click fraud<\/li>\n<li>Keep abreast of PPC and SEM trends<\/li>\n<\/ul>\n","protected":false},"featured_media":0,"template":"","acf":[],"_links":{"self":[{"href":"https:\/\/grindflame.com\/wp-json\/wp\/v2\/careers\/6893"}],"collection":[{"href":"https:\/\/grindflame.com\/wp-json\/wp\/v2\/careers"}],"about":[{"href":"https:\/\/grindflame.com\/wp-json\/wp\/v2\/types\/careers"}],"wp:attachment":[{"href":"https:\/\/grindflame.com\/wp-json\/wp\/v2\/media?parent=6893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}